The specific social responsibility of big television companies and risk contents
Fecha
2015Citación
Núñez-Ladevéze, L., Irisarri, J. A., & Morales-Blanco-Steger, B. (2015). The specific social responsibility of big television companies and risk contents. Communication & Society, 28(3), 65-82. https://doi.org/10.15581/003.28.35953
Resumen
This paper analyses the strategy of private nationally
broadcasted television companies that use Corporate Social
Responsibility (CSR) compliance reports to gain reputation
exhibiting them as socially responsible. The reports released
regarding to sustainability initiatives delivered by television
companies are confusing as the concept of CSR is not adapted
to the specific social purpose of broadcast programming.
Under the recent General Law on Audiovisual Communication
(LGCA by its init ...
Materias
Áreas Temáticas
Departamentos
Tipo de documento
journal article